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AI-Powered Growth: Tech Leaders Are Scaling Businesses Without Expanding Payroll

Written by Matthew Kayser at Boss Today
June 24, 2026
AI-Powered Growth: Tech Leaders Are Scaling Businesses Without Expanding Payroll

Super is featured by Boss Today as a case study on how to grow without expanding payroll. Read on to learn more.

How are companies using AI to grow their businesses while keeping payroll lean? Super was recently featured in Boss Today alongside other tech leaders to discuss real-world impact of AI agents and specifically, Super's voice AI for covering phone calls 24/7.

Our CEO Lindsay Liu shared how Super's approach to solving this pain point is helping property management companies stop leaving money on the table:

"You're literally not answering the most high-intent prospects that you have. We looked at one client's Dialpad data — their most important sales line was missing 83% of calls. That is just an obvious, untapped opportunity."

And on the right way to bring team members along—instead of leading with fear of losing thier jobs:

"We’re seeing folks that would have been, frankly, stuck with administrative work now able to take on more proactive work. If you had somebody whose entire job was just answering the phone, now they can be responding to a maintenance request and actually getting ahead of things before they become a problem.”

Read the full article on Boss Today.

Super is the AI voice platform built for property management companies. Our AI receptionist answers 24/7 and our AI concierge can make calls on your behalf. Ready to get going? Book a demo.

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